Lomit Patel, Vice President of Growth at IMVU, looks are five key areas in marketing that are ripe for innovation during the coronavirus pandemic.
In this episode of Growth Masterminds, we talk to Lomit Patel. Patel is the VP of Growth at IMVU, and previously led performance and digital marketing for Roku. He also ran customer acquisition at Texture, which Apple acquired and turned into Apple News+.
With the burgeoning growth of Artificial Intelligence and Machine Learning, today’s startups are faced with more challenges than ever before.…
Lomit talks about how to employ re-engagement across very different points of the user journey, how to measure the impact of re-engagement and get a peek into the AI-based creative testing and optimization system that drive incredible performance.
Big data, programmatic access to high-performance media inventory and the maturity of cloud-based AI tools and services are quickly changing the landscape for marketers – and the people who work in marketing organizations.
Lomit talks about how to start leveraging AI, machine learning, and automation to thrive, scale, and out-maneuver your competitors.