Excited to be one of the experts on this webinar about UA performance on iOS14.
In Episode 3 of the Factor, Special Guest Lomit Patel, VP of Growth at IMVU, discusses user acquisition, retention and monetization.
In this episode of Growth Masterminds, we talk to Lomit Patel. Patel is the VP of Growth at IMVU, and previously led performance and digital marketing for Roku. He also ran customer acquisition at Texture, which Apple acquired and turned into Apple News+.
Ask him anything related to user acquisition & retention (or not like how to write your first book, being a world traveler, thriving in startups and his favorite soccer team).
Major media platforms like Facebook and Google provide compelling out-of-the-box user acquisition (UA) solutions. There’s only one problem: if everyone…
RESULTS 2X Registrant to Payer Conversion Rate than all other paid channelsScaled budget 6x while meeting performance goals#1 Desktop Display…