Writing
Notes from the growth seat.
I write about the things I’m thinking about, testing and learning across growth, marketing, AI, leadership and startups. Also published to the Lean 360 newsletter.
The skills that make great operators rarely transfer to founding, and what startup veterans need to unlearn before they lead.
SaaS Retention Rates: Key Metrics to Track Growth
Explore strategies to boost SaaS retention rates, enhance customer loyalty, and drive sustainable growth in your business.
How to Build an Ideal Customer Profiles for Growth
Learn how to create and leverage an ideal customer profile to drive targeted marketing, shorten sales cycles, and boost customer retention for…
Mastering VC in Investment: A Founder’s Guide to Success
Explore the world of VC in investment, from basics to advanced strategies. Learn how to secure funding and drive your startup’s growth…
The Complete Ideal Customer Profile Guide For Growth
An Ideal Customer Profile isn’t just theory: it’s crucial to understand what makes buyers tick. Drive revenue and elevate engagement the smart…
Chief Revenue Officer: One of the Fastest-Growing Executive Role
Discover why the Chief Revenue Officer (CRO) is one of the fastest-growing executive roles. Learn how CROs drive revenue growth, align sales…
Chief AI Officer: Every Company Needs a CAIO for AI Success
A Chief AI Officer (CAIO) is essential for companies embracing AI. Learn how this role drives strategy, governance, and innovation in today’s…
AI Job Replacement Fears: A Guide for Business Leaders
Do you have AI job replacement fears? Don’t stress. Read this complete article sharing insights from experts in various fields to fix…
Crafting Your Ideal Customer Profile B2B: A Starter Guide
Discover how defining your ideal customer profile B2B can transform your marketing and sales, boost conversions, and fuel growth. A must-read guide.
Startup Content Marketing to Boost Growth
Startup content marketing is a key tool to scale the business. Find unique methods for customer education for the greatest overall returns.
Weekly, in your inbox:
Lean 360.
140+ editions on growth, AI and leadership, written for founders and the people running growth inside their companies.